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Pre-sales questions
Is the data I get first-party data?
Is the data I get first-party data?
Updated over a week ago

The data you get through your POPSMASH campaigns is zero-party data, which is even better than first-party data because it is data that customers proactively share with you. All data is synced directly to your Shopify store and any connected applications (e.g. email marketing providers, CRMs, etc.).

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